Poor hiring practices are damaging employer brands and reducing talent pools

This article was first published by Digiday sibling Laboral life

Bad hiring practices are starting to appear on the part of employers, and not in a good way.

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An increasing number of people are voicing complaints about poorly conducted hiring experiences that are turning off other candidates, according to data from platforms such as Glassdoor.

On Glassdoor and Indeed, job seekers who had bad hiring experiences are leaving “Yelp-style reviews” about certain companies, giving written reviews and numbered ratings that can be difficult to reverse, said Neil Costa, founder and CEO of HireClix, a recruitment marketing services company.

“If the trend is downward, it’s like getting a C on a midterm exam. It’s hard to increase the average over time,” Costa said.

Some of these bad practices include “ghosting,” or beginning the interview process with candidates and then cutting off all communication without explanation. love bombing — where candidates are showered with praise only to receive a salary offer or title that does not match their experience. Difficult-to-navigate career sites or recruitment portals are another issue that irritates job seekers, along with Long homework to take home.

Former employees have long taken to sites like Glassdoor to write scathing reviews about employers they feel have mistreated them, after working there for a while. That’s always been a red flag for candidates who do their research. But now people are writing bad reviews about how employers conduct interviews, which is equally damaging to the employer brand and could discourage others before they even apply, shrinking talent pools and hiring teams’ chances of finding the right person for a role, hiring professionals say.

Negative hiring experiences and a general lack of trust can cause job seekers to apply elsewhere, such as to a competitor. But there are some ways HR leaders and others can maintain a positive employment brand and improve their reputation when it comes to their hiring process.

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